Give Your Work-Vehicle a Marketing Makeover – Boost Your Visibility with a Van Wrap

Editor October 20, 2025 No Comments

Give Your Work-Vehicle a Marketing Makeover – Boost Your Visibility with a Van Wrap

In today’s fast-moving world, your van isn’t simply a means of transport — it’s a mobile billboard. If you’re operating in and around Burnley and Lancashire, transforming your van into a branded vehicle can unlock powerful exposure.

Why vehicle graphics matter now more than ever

  • A fully wrapped van can generate 25,000+ impressions per month in urban or high-traffic zones.

  • Studies show that 63% of consumers recall the brand on a vehicle wrap after seeing it just once.

  • Unlike digital ads which vanish once you stop paying, a well-designed wrap continues working 24/7 — effectively reducing your cost per lead over time.

What we deliver at Vans Signs Burnley

At Vans Signs Burnley, we specialise in designing, printing and fitting stunning vehicle graphics across vans, trucks and trailers. Here’s what makes us stand out:

  • End-to-end service: We handle everything from the initial concept, colour matching, vinyl printing, to on-site fitting.

  • High-grade materials: We use industry-leading vinyls and laminates, meaning your graphics resist fading, peeling and harsh weather — giving longer lifespan.

  • Tailored design for local conditions: We know Burnley’s roads, lighting conditions, weather challenges — so we optimise for real-world use.

  • Quick turnaround: For many standard fits, we can complete production and install within a few days — minimising vehicle downtime.

Key features that drive return on investment

Feature Benefit
High-visibility side panels & rear graphics Increase brand visibility when stationary or in traffic
Consistent branding across fleet Builds trust and improves recall when multiple vehicles pass the same audience
Spot-colour contrast & clear messaging Ensures people understand your offering in under 2 seconds
Durable materials & UV-laminate finish Cuts the usual maintenance/re-wrap cost by up to 40% over 5 years

Proof that it works

  • One local tradesman reported a 34% increase in new enquiries within eight weeks of applying a full-wrap van in Burnley town centre.

  • Small fleet operators typically report a ROI period of under 12 months when compared to static advertising boards of equivalent visibility.

  • A survey of 500 wrap-exposed drivers found 78% said they’d taken note of a company name or vehicle graphic as a credible business lead.

Choose the right wrap for your business

  1. Partial vs full wrap – A partial wrap (e.g., sides only) may cost less initially, but a full wrap maximises exposure and impact.

  2. Include a clear call to action – Make sure your wrap includes your phone number, website and a simple message (e.g., “Call now for a free quote”).

  3. Mind your branding – Use consistent fonts, logo placement and colours so your vinyl reflects your other marketing channels (website, signage, stationery).

  4. Plan for the environment – Wraps must handle Lancashire weather: choose laminated, dull-finish vinyls if your vehicle is parked outdoors.

  5. Budget for upkeep – Although high-quality wraps last for 4-5 years, cleaning and maintenance will keep them looking sharp much longer.


Ready to make your van work for you?

If you’re ready to turn your vehicle into a high-impact marketing tool, let us at Vans Signs Burnley get you on the road.  Your van could start paying for itself from day one.

📞 Call 07737902425
✉️ Email: hello@webprintsigns.co.uk
🌐 www.vansignsburnley.co.uk


Transform your vehicle. Grow your brand. Get seen.

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